Trust, security and responsibility as parts of the product.

Method

What “measurable” means here — and what it doesn't

“Trust is measurable” at Emotional Trust refers to traceable reflection and transparent paths of effect — not to biometric recognition, not to person-level scoring, not to hidden inference.

• Traceable reflection. Every self-assessment is visible; every step in the reflection flow is user-initiated. No implicit tracking, no hidden evaluation.
• Transparent paths of effect. When a product gives a hint, the derivation is readable (which input → which recommendation). No black-box diagnosis, no biometric inference.
• Operator control, not diagnosis. We measure what the person actively reports — not what could be inferred from face, voice or data.
• Method before model. The method-of-measurement is explicit in each product's documentation; it is auditable, not buried in model weights.

This methodology is documented with every product release and continuously cross-checked against GDPR Art. 9 (special categories of personal data) and the EU AI Act (Art. 5 prohibited practices, Art. 50 transparency obligation).

AI responsibility

Responsible AI

MAEVE and future AI features at Emotional Trust are meant to support people with reflection, orientation and co-regulation — not to decide about them.